--- title: Michael C. Bertoni - GTM Keynote Speaker and Demo Reel description: Book keynote speaker Michael C. Bertoni — Founder-CEO of SaaS Talent and creator of the GTM Talent Ladder — on AI-first GTM, revenue teams and nearshore Latin America talent. --- [SaaS Talent Insights: GTM Hiring Playbooks for AI & SaaS](https://www.saas-talent.com/insights) # [Michael C. Bertoni - GTM Keynote Speaker and Demo Reel](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel) Written by [Michael Bertoni](https://www.saas-talent.com/insights/author/michael) | Nov 12, 2026, 6:58:55 AM [The Keynote](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel?hs_amp=true#mb-keynote) [Talks](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel?hs_amp=true#mb-talks) [The Ladder](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel?hs_amp=true#mb-ladder) [About](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel?hs_amp=true#mb-about) [Proof](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel?hs_amp=true#mb-proof) [SaaS Talent ↗](https://www.saas-talent.com) [Book Michael](https://app.hubspot.com/meetings/mbertoni/) ☰ # Passionate Keynote Speaker · GTM and Talent Leader 25+ years, 100+ clients · Creator of the GTM Talent Ladder™ The 2026–27 GTM Compensation Report · The GTM Flywheel Michael C. Bertoni shows AI, SaaS and tech audiences how AI agents, U.S. and LATAM GTM talent are rewriting what a modern revenue team looks like — and why the first one-person billion-dollar company is closer than you think. - ▶ Why the first billion-dollar company with fewer than 10 people is coming - ▶ [What AI does, what Latin America does, and where the U.S. operator leads](https://www.saas-talent.com/build-your-gtm-engine-in-the-u.s.-and-latin-america) - ▶ [The GTM Talent Ladder™ — who to hire, when and where](https://www.saas-talent.com/build-your-gtm-engine-in-the-u.s.-and-latin-america) - ▶ [The real cost advantage of building revenue teams nearshore](https://www.saas-talent.com/build-your-gtm-engine-in-the-u.s.-and-latin-america) [Book Michael to speak](https://app.hubspot.com/meetings/mbertoni/) [See the five talks](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel?hs_amp=true#mb-talks) Michael C. Bertoni Founder-CEO, SaaS Talent · The voice of GTM Talent in Latin America 25+ Years in tech, GTM & sales 100+ AI, SaaS & tech companies served 30K+ Connected tech leaders & founders 300% Pipeline growth built for OpenBOM 1,700+ SaaS & Tech GROWTH Meetup members 120+ Podcast episodes hosted Why this talk, right now ## With AI, you can build a product in a weekend. Building the GTM team and making sales is the hardest it's ever been. Michael has been the founder staring at the numbers late at night. His talks don't hand audiences theory — they hand them the revenue engine. 01 ### AI builds the product. It doesn't build your pipeline. The weekend-MVP era made shipping easy and selling hard. The teams that win are the ones who can still generate pipeline and close. 02 ### The old revenue team is too slow and too expensive. A single U.S. sales hire can cost what a whole nearshore GTM pod costs. Founders need a new math for who to hire, when and where. 03 ### Great GTM talent is everywhere. Coaching makes it produce. AI plus Latin America plus a U.S. operator and weekly coaching is the model Michael has spent four years perfecting as the GTM Talent Ladder™. “If you want to grow your B2B tech business, I'll show you exactly how to leverage AI, GTM and tech talent to build a revenue engine that produces.” Michael C. Bertoni The flagship keynote ## The Solo Unicorn. The first billion-dollar company with fewer than 10 people — and the operating model behind it. Signature Keynote ### The Solo Unicorn: The First Billion-Dollar Company With Fewer Than 10 People AI does the manual work. Latin America does the execution. A U.S. operator leads, and the founder stays the “one person.” Michael walks audiences through the real architecture of an AI-first revenue engine and what it means for how they'll build from here. - What AI agents actually replace — and what they don't - Where nearshore LATAM talent out-executes a U.S.-only team - The role of the U.S. operator who ties it together - Real compensation from two countries, not theory [Bring this talk to your stage](https://app.hubspot.com/meetings/mbertoni/) Five signature talks ## Pick the talk that fits your room. Keynotes and workshops on GTM, lead generation, talent acquisition and recruiting — built for founders, operators and the people who build revenue teams. 01 · Flagship ### The Solo Unicorn The first billion-dollar company with fewer than 10 people. AI does the manual work, Latin America executes, a U.S. operator leads, and the founder stays the “one person.” 02 ### The GTM Talent Ladder™ Who to hire, when, and where — from $0 to $10M. The six hires that build a revenue engine, in order, with real compensation from two countries. 03 ### The Future of GTM Talent How AI and Latin America are reshaping revenue teams — and what that means for founders building their next hire. 04 ### The Real Cost of GTM Talent The value-to-cost advantage of building revenue teams in Latin America, built on the data in the 2026–27 GTM Compensation Report. 05 ### The Death of the Traditional Revenue Team How AI and LATAM are transforming the tech industry — and why the old revenue org chart is already obsolete. ★ ### Workshops & fireside formats Every talk adapts to a keynote, a hands-on workshop, or a fireside/panel — shaped around your audience and your event theme. Workshops · GTM · Lead Generation · Talent Acquisition · Recruiting The framework audiences remember ## The GTM Talent Ladder™ Six rungs that answer the three questions every founder asks: who do I hire next, when, and where? Climb the ladder to see what each hire does for your business. 1Technology 2Executive Support 3Pipeline Development 4Sales & Customer Success 5Revenue & Sales Operations 6Product & Content Marketing Rung 5 ### Revenue & Sales Operations RevOps and sales enablement that makes your revenue repeatable and measurable. RevOps · sales enablement Flexible delivery across **United States · Canada · Latin America** For meeting planners ### Find the right talk for your audience. Who's in the room? Early-stage founders & CEOs GTM, sales & marketing leaders Agency owners & B2B executives Investors, accelerators & communities Your top goal Inspire a bold vision of what's next Practical help on who & when to hire Cost & compensation reality How AI is transforming revenue teams Recommended: The Solo Unicorn A bold look at the first billion-dollar company with fewer than 10 people — and the AI-first model behind it. [Hold a date](https://app.hubspot.com/meetings/mbertoni/) About Michael ## Built in the trenches, not the boardroom. Michael is the voice of GTM Talent in Latin America — in the trenches delivering value to AI, SaaS and tech leaders for 25+ years and 11+ years at SaaS Talent. He's built and led international SDR and BDR teams since 2004, and sold for Computer Associates, Apigee, Jive Software and Anexinet before building SaaS Talent into a 35-person team serving 100+ companies. Over the past four years he perfected a model for building AI-first GTM teams in Latin America and the U.S. — and codified it as the GTM Talent Ladder™. For OpenBOM, the teams he built drove 300% pipeline growth, and a BDR he placed in Latin America is now their VP of Sales. One of the most connected executives in tech, he's linked to 30,000+ tech leaders, runs the SaaS & Tech GROWTH Meetup (1,700+ members), has produced 120+ podcasts and 60+ live events, and serves on the board of the Philadelphia100® Forum. “I don't quit on things. I win.” — From a broken wrist to first-team all-conference D1-AA defensive end, through an Ironman and 60+ triathlons, to his best revenue month ever. 1999 #### Learns pipeline wins Starts in tech at Computer Associates selling ERwin. Told to make 80 calls a day, he made 160 — blew out quota four straight years. 2006–2009 #### Builds the offshore SDR engine At AppLabs builds a $6M book and an international 30-person SDR team generating five qualified meetings a week — a model two decades ahead of its time. 2014 #### Founds SaaS Talent Starts PhillyTech, LLC (now SaaS Talent). Over the next decade, helps 100+ AI, SaaS and tech founders build and grow. 2021–now #### Codifies the AI-first model Goes all-in on GTM and recruiting, perfects the LATAM + AI model, and codifies the GTM Talent Ladder™. October 2026: best revenue month in company history. What leaders say “If you want to understand how tech founders are building GTM teams, talk to Michael Bertoni.” OpenBOM Built a full go-to-market team across Latin America — sales, lead gen, marketing and RevOps. A BDR Michael placed rose to VP of Sales; the teams drove 300% pipeline growth. — Oleg Shilovitsky, Founder-CEO Intelligent Contacts U.S. and LATAM talent across GTM, technology and SDR roles. “SaaS Talent is the only recruiting firm we use. We've hired multiple SDRs, EAs, a Director of Engineering and Head of Product Marketing.” — Jeff Mains, Founder-CEO Chain.io From first seed-round hires to 30+ across technology, go-to-market, customer success and support. “A great partner — they go beyond the basics to help us think through tricky challenges.” — Brian Glick, Founder-CEO Camino Learning A founding BDR on a budget that would have bought an intern in the U.S. Michael showed what that budget could do in Latin America — and hired an outstanding founding BDR in Argentina. — Scott Milrad, Founder-CEO TransPerfect GTM and marketing talent for a global technology leader. “If you want to understand how tech founders are building GTM teams, talk to Michael Bertoni.” — Will Mellinger, Director of Marketing ArcWeb GTM and technical talent for a leading product & engineering studio. One of the founders who trusts Michael to build the team behind the growth. — Chris Cera, Founder-CEO Teams built for Chain.ioOpenBOMIntelligent ContactsTransPerfectArcWebCamino LearningPacerEstendaB-SideUE Labs Where you've seen Michael ## On the mic, on stage, in the community. Michael can be seen on podcasts, in founder communities, at SaaStr, SaaS Open and other tech communities. [The SaaS Pulse Show 70+ episodes with SaaS & tech leaders across the U.S. and Canada. Listen →](https://open.spotify.com/show/0uS3a4vVOYi8CIoSFOm88G) [Tech Talks 50+ episodes with SaaS and tech leaders, many of them live. Watch →](https://www.youtube.com/watch?v=HkxtEnYJ_no&list=PLa0niOfLWivCn7lUxVjEAtXW2ECHUAzax&index=3) [SaaS & Tech GROWTH Meetup 60+ meetups — among Philadelphia's largest AI & SaaS communities. Watch →](https://www.youtube.com/watch?v=dAkfPopPM_M) [Founder 2 Founder Podcast Top founder podcast in 2026, with Aaron Spivak. Watch →](https://www.youtube.com/watch?v=_Sa1I2d0Liw) [The Sales Ninja Show Michael on building AI-first revenue teams. Watch →](https://www.youtube.com/watch?v=n28y9lDuZ7I) [The AI-First Talent Playbook With Greg Mischio — building a high-performing go-to-market team. View →](https://www.linkedin.com/in/michaelbertoni33) Bring Michael to your stage ## Give your audience the AI-first revenue playbook. Keynote, workshop or fireside — shaped around your founders, operators and event theme. Book a call with Michael to check a date, scope the session and get details. [Book Michael to speak](https://app.hubspot.com/meetings/mbertoni/) [Watch the reel](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel?hs_amp=true#mb-top) Michael C. Bertoni · Founder-CEO, SaaS Talent · mbertoni@saas-talent.com · 215.817.3295 Speaker kit ## Everything you need to book & promote. Copy-ready bios for your event app, website and promotion. Headshots and logos available on your booking call. #### Micro bio ~40 words · event apps, intros Michael C. Bertoni is the founder and CEO of SaaS Talent and creator of the GTM Talent Ladder™. For 25+ years he's helped AI, SaaS and tech founders build AI-first revenue engines with GTM talent across the U.S., Canada and Latin America. Copy bio #### Short bio ~75 words · programs, websites Michael C. Bertoni is the founder and CEO of SaaS Talent, creator of the GTM Talent Ladder™, and author of *Every Problem Is a Talent Problem* and the 2026–27 GTM Compensation Report. For 25+ years he's helped 100+ AI, SaaS and tech companies build revenue engines with GTM talent across the U.S., Canada and Latin America. He's connected to 30,000+ tech leaders and runs the SaaS & Tech GROWTH Meetup, one of the region's largest AI and SaaS communities. Copy bio #### Long bio ~150 words · main stage, press Michael C. Bertoni is the voice of GTM Talent in Latin America. The founder and CEO of SaaS Talent, he's been in the trenches with AI, SaaS and tech leaders for 25+ years, and has built and led international SDR and BDR teams since 2004. Over the past four years he perfected a model for building AI-first GTM teams across Latin America and the U.S., and codified it as the GTM Talent Ladder™. For OpenBOM, the teams he built drove 300% pipeline growth, and a BDR he placed is now their VP of Sales. He's connected to 30,000+ tech leaders, runs the SaaS & Tech GROWTH Meetup (1,700+ members), has produced 120+ podcasts and 60+ live events, serves on the board of the Philadelphia100® Forum, and is the author of *Every Problem Is a Talent Problem*. Copy bio Flagship keynote The Solo Unicorn: The First Billion-Dollar Company With Fewer Than 10 People Signature talks The GTM Talent Ladder™ · Future of GTM Talent · The Real Cost of GTM Talent · The Death of the Traditional Revenue Team Best fit Founder & startup conferences, GTM/revenue summits, accelerators, agency & B2B executive events Topics AI-first GTM · Nearshore LATAM talent · Lead generation · Sales & RevOps · Recruiting & talent acquisition Based in Philadelphia, PA · travels for events Booking contact mbertoni@saas-talent.com · 215.817.3295 Questions ## Booking Michael, answered. What is Michael's keynote about?+ His flagship talk, The Solo Unicorn, makes the case that the first billion-dollar company with fewer than 10 people is coming — and shows the AI-first revenue model behind it: AI for the manual work, Latin America for execution, a U.S. operator leading, and the GTM Talent Ladder™ as the hiring framework. Who is it for?+ AI, SaaS and tech founders, B2B and GTM leaders, agency owners and B2B executives — anyone building or scaling a revenue team in the AI era. What kinds of events does Michael speak at?+ Founder and startup conferences, GTM and revenue summits, accelerator and investor events, agency and B2B executive gatherings, and community meetups. Formats range from main-stage keynote to hands-on workshop or fireside chat. Why Michael instead of a general business speaker?+ Michael isn't a theorist — he's an operator who has built the exact teams he talks about, for 100+ companies, with real results like 300% pipeline growth for OpenBOM. Audiences leave with a framework they can use Monday morning, not just inspiration. Does Michael run workshops as well as keynotes?+ Yes. Every signature talk adapts into a working session on GTM, lead generation, hiring and the GTM Talent Ladder™, shaped around your audience and goals. How do I check a date?+ Book a call directly with Michael to check availability, scope the session for your audience, and get fees and travel details. The fastest way is the booking button on this page. Your next event ## Put Michael in front of your founders. The AI-first revenue era is here. Give your audience the operator who's already building for it. [Book Michael to speak](https://app.hubspot.com/meetings/mbertoni/) [Watch the reel](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel?hs_amp=true#mb-top) Michael C. Bertoni · Founder-CEO, SaaS Talent · mbertoni@saas-talent.com · 215.817.3295 Every problem is a talent problem. [saas-talent.com](https://www.saas-talent.com) [LinkedIn](https://www.linkedin.com/in/michaelbertoni33) [SaaS Pulse Show](https://open.spotify.com/show/0uS3a4vVOYi8CIoSFOm88G) [Book a call](https://app.hubspot.com/meetings/mbertoni/) × [View full post](https://www.saas-talent.com/insights/michael-c.-bertoni-gtm-keynote-speaker-and-demo-reel) ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Michael Bertoni" }, "dateModified" : "2026-11-12T09:18:30.709Z", "datePublished" : "2026-11-12T06:58:55Z", "headline" : "Michael C. 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